Title: Pricing Incentive Strategy of Information Sharing in Supply Chain
Abstract: This paper presents a pricing method to incent enterprise to share information. A two-level supply chain model is established. According to Stackelberg model, i.e. to make the maximum profit for all enterprise, this paper educes an optical pricing strategy for the manufacturer. With the analysis of the result, it concludes that the optical pricing strategy is efficient to incent retailers to share their private information. So that utilities of the retailers, manufacturer and society will increase.
Publication Year: 2004
Publication Date: 2004-01-01
Language: en
Type: article
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