Title: The essence of corporate strategy : theory for modern decision making
Abstract:Acknowledgements 1 The philosophy of corporate strategy2 Strategy and strategic decision making3 Belief systems and culture4 Corporate strategy in a nutshell5 Achieving competitive advantage through s...Acknowledgements 1 The philosophy of corporate strategy2 Strategy and strategic decision making3 Belief systems and culture4 Corporate strategy in a nutshell5 Achieving competitive advantage through strategic innovation6 Capacity and cost position7 Strategic market segmentation8 The strategic gains from vertical integration9 The strategic gains from horizontal integration and diversification10 Strategic rivalry11 The totality of corporate strategyEndnotesIndexRead More
Publication Year: 1997
Publication Date: 1997-01-01
Language: en
Type: book
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Cited By Count: 19
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