Title: Research on the Social Influence of Expo Based on Residents' Perception:China-Eurasia expo as an instance
Abstract: The social influence of exhibition has attracted more and more concern.And as one of the key stakeholders associated with the exhibition,residents' perception and attitude towards the exhibition is significant to the development of exhibition industry.In this paper,the China-Eurasia Expo has been used as an example to study the social influence of exhibition based on residents' perception.The authors construct residents' perception index system and divide the indexes into three categories by clustering method.And then,analyzing the residents' different social perceptual features combined with demographic data analysis of Urumqi.At last,we explored the relationship between factors and residents' social perception by regression analysis to differentiate residents' requirement.
Publication Year: 2014
Publication Date: 2014-01-01
Language: en
Type: article
Access and Citation
AI Researcher Chatbot
Get quick answers to your questions about the article from our AI researcher chatbot