Title: What Kind of Role the Culture Factors Play in the Advertisement Design
Abstract: the functions of advertisement are promoting the products. Advertisement has functions of transmitting information, founding the figures, persuading, stimulating the needs, advertisement became very important. The essay combined culture factors and advertisement design by discussing of the influence from the culture, subculture and stratum of society. It point to that if the advertisement designer want to get the great result and he must learn the customers’culture. Only for this, he can do one thing with get half the result with twice the effort.
Publication Year: 2007
Publication Date: 2007-01-01
Language: en
Type: article
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