Get quick answers to your questions about the article from our AI researcher chatbot
{'id': 'https://openalex.org/W2963101839', 'doi': None, 'title': 'Beer brand knowledge and its effects in brand preference and brand loyalty: a comparative study of Australian and Chinese young heavy users', 'display_name': 'Beer brand knowledge and its effects in brand preference and brand loyalty: a comparative study of Australian and Chinese young heavy users', 'publication_year': 2010, 'publication_date': '2010-01-01', 'ids': {'openalex': 'https://openalex.org/W2963101839', 'mag': '2963101839'}, 'language': 'en', 'primary_location': {'is_oa': False, 'landing_page_url': 'https://research-repository.uwa.edu.au/en/publications/beer-brand-knowledge-and-its-effects-in-brand-preference-and-bran', 'pdf_url': None, 'source': None, 'license': None, 'license_id': None, 'version': None, 'is_accepted': False, 'is_published': False}, 'type': 'article', 'type_crossref': 'journal-article', 'indexed_in': [], 'open_access': {'is_oa': False, 'oa_status': 'closed', 'oa_url': None, 'any_repository_has_fulltext': False}, 'authorships': [{'author_position': 'first', 'author': {'id': 'https://openalex.org/A5101107832', 'display_name': 'Jinchao Yang', 'orcid': None}, 'institutions': [], 'countries': [], 'is_corresponding': True, 'raw_author_name': 'Jinchao Yang', 'raw_affiliation_strings': ['UWA Business School'], 'affiliations': [{'raw_affiliation_string': 'UWA Business School', 'institution_ids': []}]}], 'institution_assertions': [], 'countries_distinct_count': 0, 'institutions_distinct_count': 0, 'corresponding_author_ids': ['https://openalex.org/A5101107832'], 'corresponding_institution_ids': [], 'apc_list': None, 'apc_paid': None, 'fwci': 0.0, 'has_fulltext': False, 'cited_by_count': 0, 'citation_normalized_percentile': {'value': 0.0, 'is_in_top_1_percent': False, 'is_in_top_10_percent': False}, 'cited_by_percentile_year': {'min': 0, 'max': 64}, 'biblio': {'volume': None, 'issue': None, 'first_page': None, 'last_page': None}, 'is_retracted': False, 'is_paratext': False, 'primary_topic': {'id': 'https://openalex.org/T12399', 'display_name': 'Factors Influencing Wine Tourism and Consumer Behavior', 'score': 0.9998, 'subfield': {'id': 'https://openalex.org/subfields/1409', 'display_name': 'Tourism, Leisure and Hospitality Management'}, 'field': {'id': 'https://openalex.org/fields/14', 'display_name': 'Business, Management and Accounting'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, 'topics': [{'id': 'https://openalex.org/T12399', 'display_name': 'Factors Influencing Wine Tourism and Consumer Behavior', 'score': 0.9998, 'subfield': {'id': 'https://openalex.org/subfields/1409', 'display_name': 'Tourism, Leisure and Hospitality Management'}, 'field': {'id': 'https://openalex.org/fields/14', 'display_name': 'Business, Management and Accounting'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, {'id': 'https://openalex.org/T10145', 'display_name': 'Consumer Behavior in Brand Consumption and Identification', 'score': 0.9943, 'subfield': {'id': 'https://openalex.org/subfields/1406', 'display_name': 'Marketing'}, 'field': {'id': 'https://openalex.org/fields/14', 'display_name': 'Business, Management and Accounting'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, {'id': 'https://openalex.org/T11066', 'display_name': 'Comparative Analysis of Organic Agricultural Practices', 'score': 0.9853, 'subfield': {'id': 'https://openalex.org/subfields/1110', 'display_name': 'Plant Science'}, 'field': {'id': 'https://openalex.org/fields/11', 'display_name': 'Agricultural and Biological Sciences'}, 'domain': {'id': 'https://openalex.org/domains/1', 'display_name': 'Life Sciences'}}], 'keywords': [{'id': 'https://openalex.org/keywords/brand-loyalty', 'display_name': 'Brand loyalty', 'score': 0.6869396}, {'id': 'https://openalex.org/keywords/brand-community', 'display_name': 'Brand Community', 'score': 0.547146}, {'id': 'https://openalex.org/keywords/regional-branding', 'display_name': 'Regional Branding', 'score': 0.528343}, {'id': 'https://openalex.org/keywords/brand-trust', 'display_name': 'Brand Trust', 'score': 0.509528}, {'id': 'https://openalex.org/keywords/brand-preference', 'display_name': 'Brand preference', 'score': 0.49738434}, {'id': 'https://openalex.org/keywords/brand-extension', 'display_name': 'Brand extension', 'score': 0.41412744}], 'concepts': [{'id': 'https://openalex.org/C2780144342', 'wikidata': 'https://www.wikidata.org/wiki/Q1900653', 'display_name': 'Brand loyalty', 'level': 2, 'score': 0.6869396}, {'id': 'https://openalex.org/C152455256', 'wikidata': 'https://www.wikidata.org/wiki/Q1900597', 'display_name': 'Brand awareness', 'level': 2, 'score': 0.6415555}, {'id': 'https://openalex.org/C112698675', 'wikidata': 'https://www.wikidata.org/wiki/Q37038', 'display_name': 'Advertising', 'level': 1, 'score': 0.6348929}, {'id': 'https://openalex.org/C2781249084', 'wikidata': 'https://www.wikidata.org/wiki/Q908656', 'display_name': 'Preference', 'level': 2, 'score': 0.6134374}, {'id': 'https://openalex.org/C144133560', 'wikidata': 'https://www.wikidata.org/wiki/Q4830453', 'display_name': 'Business', 'level': 0, 'score': 0.5274943}, {'id': 'https://openalex.org/C2779055558', 'wikidata': 'https://www.wikidata.org/wiki/Q4956585', 'display_name': 'Brand preference', 'level': 3, 'score': 0.49738434}, {'id': 'https://openalex.org/C2776967331', 'wikidata': 'https://www.wikidata.org/wiki/Q1132131', 'display_name': 'Loyalty', 'level': 2, 'score': 0.4799381}, {'id': 'https://openalex.org/C57375061', 'wikidata': 'https://www.wikidata.org/wiki/Q453181', 'display_name': 'Brand management', 'level': 2, 'score': 0.47953176}, {'id': 'https://openalex.org/C162853370', 'wikidata': 'https://www.wikidata.org/wiki/Q39809', 'display_name': 'Marketing', 'level': 1, 'score': 0.43167356}, {'id': 'https://openalex.org/C71508700', 'wikidata': 'https://www.wikidata.org/wiki/Q866188', 'display_name': 'Brand extension', 'level': 3, 'score': 0.41412744}, {'id': 'https://openalex.org/C33923547', 'wikidata': 'https://www.wikidata.org/wiki/Q395', 'display_name': 'Mathematics', 'level': 0, 'score': 0.13996574}, {'id': 'https://openalex.org/C105795698', 'wikidata': 'https://www.wikidata.org/wiki/Q12483', 'display_name': 'Statistics', 'level': 1, 'score': 0.0}], 'mesh': [], 'locations_count': 1, 'locations': [{'is_oa': False, 'landing_page_url': 'https://research-repository.uwa.edu.au/en/publications/beer-brand-knowledge-and-its-effects-in-brand-preference-and-bran', 'pdf_url': None, 'source': None, 'license': None, 'license_id': None, 'version': None, 'is_accepted': False, 'is_published': False}], 'best_oa_location': None, 'sustainable_development_goals': [], 'grants': [], 'datasets': [], 'versions': [], 'referenced_works_count': 43, 'referenced_works': ['https://openalex.org/W1482633194', 'https://openalex.org/W1574682103', 'https://openalex.org/W1607698159', 'https://openalex.org/W1740479172', 'https://openalex.org/W1964362969', 'https://openalex.org/W1965317096', 'https://openalex.org/W1967013050', 'https://openalex.org/W1967603357', 'https://openalex.org/W1968242447', 'https://openalex.org/W1971350573', 'https://openalex.org/W1972985427', 'https://openalex.org/W1978817606', 'https://openalex.org/W1983308510', 'https://openalex.org/W1992591025', 'https://openalex.org/W2005792997', 'https://openalex.org/W2008037924', 'https://openalex.org/W2034776129', 'https://openalex.org/W2036389121', 'https://openalex.org/W2037801255', 'https://openalex.org/W2038076940', 'https://openalex.org/W2045279171', 'https://openalex.org/W2057023890', 'https://openalex.org/W2058362215', 'https://openalex.org/W2060264505', 'https://openalex.org/W2064764611', 'https://openalex.org/W2065126543', 'https://openalex.org/W2067859459', 'https://openalex.org/W2071562692', 'https://openalex.org/W2081701909', 'https://openalex.org/W2108912568', 'https://openalex.org/W2115146742', 'https://openalex.org/W2124135286', 'https://openalex.org/W2128433095', 'https://openalex.org/W2140231937', 'https://openalex.org/W2163000154', 'https://openalex.org/W2166165895', 'https://openalex.org/W2259978233', 'https://openalex.org/W2266639535', 'https://openalex.org/W2334368126', 'https://openalex.org/W2334626268', 'https://openalex.org/W2992159014', 'https://openalex.org/W580735253', 'https://openalex.org/W9381690'], 'related_works': ['https://openalex.org/W3184156050', 'https://openalex.org/W3115632816', 'https://openalex.org/W3044186838', 'https://openalex.org/W3024000943', 'https://openalex.org/W3021114915', 'https://openalex.org/W3011185258', 'https://openalex.org/W2978862729', 'https://openalex.org/W2971159019', 'https://openalex.org/W2902888783', 'https://openalex.org/W2783289812', 'https://openalex.org/W2725818663', 'https://openalex.org/W2613196957', 'https://openalex.org/W2556278609', 'https://openalex.org/W2525573018', 'https://openalex.org/W2523537920', 'https://openalex.org/W2273708624', 'https://openalex.org/W2239718468', 'https://openalex.org/W2182872462', 'https://openalex.org/W2148685689', 'https://openalex.org/W1978141281'], 'abstract_inverted_index': None, 'cited_by_api_url': 'https://api.openalex.org/works?filter=cites:W2963101839', 'counts_by_year': [], 'updated_date': '2024-09-18T09:21:42.006933', 'created_date': '2019-07-30'}