Abstract:With the economic globalization and the maturing of China's market economic system,especially after Chin-a’s access to the WTO,competition among enterprises is increasingly fierce,and the form and con...With the economic globalization and the maturing of China's market economic system,especially after Chin-a’s access to the WTO,competition among enterprises is increasingly fierce,and the form and content are also chan-ging.SMEs without features in the low level of competition is very difficult to survive.Compared to large enterprises,SMEs in a weak position must re-understand their comparative advantages in accordance with its own characteristics in order to formulate an appropriate strategy for competitiveness,thus to swiftly occupy the market and win users and upgrade their marketing competitiveness.Read More
Publication Year: 2008
Publication Date: 2008-01-01
Language: en
Type: article
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