Title: Analyses the tourist destination image-substitute phenomenon in the tourist destination image tactics
Abstract: Starting from the conception of tourist destination image-substitute, it is analysed that how cause the tourist destination image-substitute phenomenon and three tactics to avoiding tourist destination image-substitute phenomenon are put forward, the three tactics are different image-tactics, multiple propaganda tactics and characteristic product tactics.
Publication Year: 2005
Publication Date: 2005-01-01
Language: en
Type: article
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