Title: Study of Constructing Tourist Destination Image
Abstract: Tourism is a kind of social and cultural phenomenon, which is essentially a human behavior which conveys meanings by representation.From the point of view,tourist destination image is a kind of significance produced by representation,and that is shared by tourism community.This paper is devoted to the study of the connotation and construction process of tourist destination image from a totally new point of view of representation,in order to reveal some fundamentals of this process.This paper will go on with the way of constructivism.Tourist destination image is a concept that can only be properly understood if it is seen as being embedded in historical,cultural and macro social conditions.Afterward,this paper discusses the characteristics of tourist destination image: having significance of signs,sharing in community and differentiating in sub-community,being rooted in the community and behaviorally prescriptive and the relative stability and long-term dynamic.This paper points out that there are two systems involved in the construction of tourist destination image,and the nature of tourist destination image is to organize and regulate the tourism activities in the tourism community.
Publication Year: 2009
Publication Date: 2009-01-01
Language: en
Type: article
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