Abstract:There are many deficiencies in traditional methods and means of marketing teaching,as a platform of knowledge diffusion. Hence,we should reform marketing teaching totally as a whole,change teachers' b...There are many deficiencies in traditional methods and means of marketing teaching,as a platform of knowledge diffusion. Hence,we should reform marketing teaching totally as a whole,change teachers' backward teaching concept and students' learning con-cept,optimize curriculum framework,strengthen practical teaching,increase students' practical ability,make marketing teaching meet the need of social development and marketing talents,and realize the basic educational aim of social service.Read More
Publication Year: 2010
Publication Date: 2010-01-01
Language: en
Type: article
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