Title: SERRAMONTE TRANSIT CENTER STUDY. FINAL REPORT
Abstract: Serramonte Center is a very active regional shopping center just south of San Francisco. Several bus routes of San Mateo County Transit stop at a bus shelter in the Center's parking lot and a significant number of shoppers and Center employees use the bus service. Center owners began planning a major expansion with added stores, new parking structures and a new bus station closer to the center of retail activity. The Center and SamTrans cooperated in studying design requirements of a terminal and the feasibility of joint improvements for public-owned buses on a privately owned site. Bus service brings added shoppers who would not normally come by auto and reduces parking requirements allowing for added shoppping center development. While the transit center location should be at the center of shopping activity, this would be impractical without a busway to reach the center. This report has 6 parts: (1) Summary of principal conclusions; (2) Data on existing site and transit services with likely options for future expansion; (3) Discussion of results of initial survey of problems, issues and ideas; (4) Results of transit user surveys and projections; (5) Alternative station locations; (6) Results of the study and lessons learned for possible use in designing centers and services for other shopping centers.
Publication Year: 1983
Publication Date: 1983-06-01
Language: en
Type: article
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