Title: Beyond the static text: multimedia interactivity in academic journal publishing in the humanities and social sciences (not)
Abstract: Despite the discourses that herald the innovation associated with Web 2.0 and the opportunities created by Open Source and Open Access computing(Miller & Berners-Lee, 2008), there is a simple truth. The web has not delivered an interactive environment for ongoing engagement with scholarly research publishing that uses and is enlivened by multimedia data. There are four major reasons for this failure to bridge the two dominant silos – on the one hand multimedia data with its possibilities for interactivity (as revealed for instance by but not limited to social networking on the web); and academic journal-based publishing, with its linear and traditionally constrained presentation of knowledge in “finished” blocks, albeit illustrated and hyperlinked.