Title: Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent
Abstract: Journal Article Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent Get access Margaret C. Campbell, Margaret C. Campbell Search for other works by this author on: Oxford Academic PubMed Google Scholar Amna Kirmani Amna Kirmani Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 27, Issue 1, June 2000, Pages 69–83, https://doi.org/10.1086/314309 Published: 01 June 2000 Article history Received: 01 August 1997 Revision received: 01 September 1999 Published: 01 June 2000
Publication Year: 2000
Publication Date: 2000-06-01
Language: en
Type: article
Indexed In: ['crossref']
Access and Citation
Cited By Count: 1084
AI Researcher Chatbot
Get quick answers to your questions about the article from our AI researcher chatbot