Title: Public Relations Democracy: Public Relations, Politics and the Mass Media in Britain
Abstract: Aeron Davis is the first to offer a general overview of the rise and impact of professional public relations in Britain, stepping beyond the status quo of 'spin doctors' and elections by also exploring the public relations activities of the corporate sector, the City, pressure groups, and the trade union movement. Davis explores the question: to what extent are journalists and decision-makers being affected and who stands to benefit most in the new era of public relations democracy?
Publication Year: 2002
Publication Date: 2002-01-01
Language: en
Type: book
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Cited By Count: 114
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