Title: High Value, Low Cost: How to Create Profitable Customer Delight
Abstract: BPM enables companies to meet new challenges on two fronts; the customer and the organization. This text shows how to determine the external factors which wil create market differentiation and develops the three ingredients which together build a differentiating customer proposition. It provides a two-step route map to change the internal capability to achieve corporate transformation.
Publication Year: 1994
Publication Date: 1994-09-01
Language: en
Type: book
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Cited By Count: 3
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