Abstract:Brady and Crockett [1] agree with us that moral outrage can have positive social consequences. However, they argue that these benefits are outweighed by outrage’s costs: reducing effectiveness of coll...Brady and Crockett [1] agree with us that moral outrage can have positive social consequences. However, they argue that these benefits are outweighed by outrage’s costs: reducing effectiveness of collective action, limiting participation, and exacerbating intergroup conflict. At a high level, we take their commentary to ask: is outrage on balance a good or bad thing? And answer: a bad thing. In this reply, we respond to B&C's argument and suggest that--rather than essentializing emotions such as outrage as fundamentally "good" or "bad"--researchers should focus on a diversity of outcomes.Read More