Title: New Approaches To Human Capital Formation In Rural Areas Under Present-Day Conditions
Abstract: The paper considers new approaches to the formation of human capital in rural areas in the context of systemic changes in modern society. The paper analyses the features of rural areas and their impact on the formation of human capital as well. The author focuses on a special nature of rural areas being a special type of socio-cultural community, which is distinguished by historical features of formation, a special microclimate and relations within the community. Digitalization of all spheres of society, globalization and service sector development entail significant changes in the life of rural areas. The article analyzes the projects “Digital Economy of the Russian Federation” and “Digital Agriculture of the Russian Federation” aimed to transform agriculture by introducing digital technologies into production and management. Implementation of these projects requires a system for training highly qualified specialists capable to ensure the implementation of the basic principles of the digital economy, to introduce digital technologies into the production process and ready to do it. On the other hand, digitalization presents fundamentally new opportunities for rural areas development. Globalizations a trend in modern society creates conditions for the formation of human capital that meets the challenges of the world and Russian communities. The author highlights such approaches to the formation of human capital as the development of institutions of social and cultural infrastructure, the development of a competent system for investing in human capital, providing intellectual capital, a stable positive motivation for life and fruitful work in rural areas.