Title: Adoption of Information Communication Technology by New Zealand SMEs
Abstract: The speed at which new information communication technology (ICT) is being adopted by small to medium size enterprises in New Zealand is discussed in this study. Against a background of recent government and private sector initiatives directed toward increasing SME utilisation of ICT the results of empirical work on SMEs’ perception of barriers to more rapid adoption are presented.
Government has shown a concern to promote the use of ICT by New Zealand SMEs. There has been an enquiry into telecommunication regulation and an ongoing commitment to an E-summit programme. The latter involves both Government and enterprise in ongoing dialogue and public fora. The nature of these works is described as a significant part of the environment in which ICT is being promulgated to SMEs in New Zealand.
Telecommunication companies (Telcos), internet service providers (ISPs), application service providers (ASPs) and service related businesses are actively promoting to SMEs, business to business (B2B) and business to consumer (B2C) solutions to grow revenue, reduce costs and generally make the SME a better business to own. New business portals are coming online and the barriers to participation are central concerns for their future success.
The extent to which the various advertising promotions and information sharing campaigns are successful is investigated in this study. The chosen method is through a quarterly SME Benchmarking Survey including additional questions concerning the barriers, which proprietors and managers perceive on relation to adoption of further ICT in their SME. The SME Benchmarking survey is FRST funded as part of a larger research contract into ICT adoption by New Zealand Business.
The study concludes with highlighting potentially beneficial policy changes for Government.
Publication Year: 2001
Publication Date: 2001-01-01
Language: en
Type: article
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Cited By Count: 5
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