Publication Information

{'id': 'https://openalex.org/W3122567902', 'doi': 'https://doi.org/10.1509/jmkg.72.1.082', 'title': 'Understanding Service Retention within and across Cohorts using Limited Information', 'display_name': 'Understanding Service Retention within and across Cohorts using Limited Information', 'publication_year': 2008, 'publication_date': '2008-01-01', 'ids': {'openalex': 'https://openalex.org/W3122567902', 'doi': 'https://doi.org/10.1509/jmkg.72.1.082', 'mag': '3122567902'}, 'language': 'en', 'primary_location': {'is_oa': False, 'landing_page_url': 'https://doi.org/10.1509/jmkg.72.1.082', 'pdf_url': None, 'source': {'id': 'https://openalex.org/S142990027', 'display_name': 'Journal of Marketing', 'issn_l': '0022-2429', 'issn': ['0022-2429', '1547-7185'], 'is_oa': False, 'is_in_doaj': False, 'is_core': True, 'host_organization': 'https://openalex.org/P4310320017', 'host_organization_name': 'SAGE Publishing', 'host_organization_lineage': ['https://openalex.org/P4310320017'], 'host_organization_lineage_names': ['SAGE Publishing'], 'type': 'journal'}, 'license': None, 'license_id': None, 'version': None, 'is_accepted': False, 'is_published': False}, 'type': 'article', 'type_crossref': 'journal-article', 'indexed_in': ['crossref'], 'open_access': {'is_oa': False, 'oa_status': 'closed', 'oa_url': None, 'any_repository_has_fulltext': False}, 'authorships': [{'author_position': 'first', 'author': {'id': 'https://openalex.org/A5040636710', 'display_name': 'David A. Schweidel', 'orcid': 'https://orcid.org/0000-0003-2665-3272'}, 'institutions': [{'id': 'https://openalex.org/I135310074', 'display_name': 'University of Wisconsin–Madison', 'ror': 'https://ror.org/01y2jtd41', 'country_code': 'US', 'type': 'education', 'lineage': ['https://openalex.org/I135310074']}], 'countries': ['US'], 'is_corresponding': True, 'raw_author_name': 'David A. Schweidel', 'raw_affiliation_strings': ['University of Wisconsin–Madison'], 'affiliations': [{'raw_affiliation_string': 'University of Wisconsin–Madison', 'institution_ids': ['https://openalex.org/I135310074']}]}, {'author_position': 'middle', 'author': {'id': 'https://openalex.org/A5020455515', 'display_name': 'Peter S. Fader', 'orcid': None}, 'institutions': [{'id': 'https://openalex.org/I79576946', 'display_name': 'University of Pennsylvania', 'ror': 'https://ror.org/00b30xv10', 'country_code': 'US', 'type': 'education', 'lineage': ['https://openalex.org/I79576946']}], 'countries': ['US'], 'is_corresponding': True, 'raw_author_name': 'Peter S. Fader', 'raw_affiliation_strings': ['Wharton Small Business Development Center, The Wharton School, University of Pennsylvania'], 'affiliations': [{'raw_affiliation_string': 'Wharton Small Business Development Center, The Wharton School, University of Pennsylvania', 'institution_ids': ['https://openalex.org/I79576946']}]}, {'author_position': 'last', 'author': {'id': 'https://openalex.org/A5062641112', 'display_name': 'Eric T. Bradlow', 'orcid': 'https://orcid.org/0000-0002-4776-2323'}, 'institutions': [{'id': 'https://openalex.org/I1294578330', 'display_name': 'Small Business Administration', 'ror': 'https://ror.org/015t55b95', 'country_code': 'US', 'type': 'government', 'lineage': ['https://openalex.org/I1294578330']}], 'countries': ['US'], 'is_corresponding': True, 'raw_author_name': 'Eric T. Bradlow', 'raw_affiliation_strings': ['Marketing, Statistics, and Education, and Academic Director of the Wharton Small Business Development Center'], 'affiliations': [{'raw_affiliation_string': 'Marketing, Statistics, and Education, and Academic Director of the Wharton Small Business Development Center', 'institution_ids': ['https://openalex.org/I1294578330']}]}], 'institution_assertions': [], 'countries_distinct_count': 1, 'institutions_distinct_count': 3, 'corresponding_author_ids': ['https://openalex.org/A5040636710', 'https://openalex.org/A5020455515', 'https://openalex.org/A5062641112'], 'corresponding_institution_ids': ['https://openalex.org/I135310074', 'https://openalex.org/I79576946', 'https://openalex.org/I1294578330'], 'apc_list': None, 'apc_paid': None, 'fwci': 8.361, 'has_fulltext': True, 'fulltext_origin': 'ngrams', 'cited_by_count': 62, 'citation_normalized_percentile': {'value': 0.999855, 'is_in_top_1_percent': True, 'is_in_top_10_percent': True}, 'cited_by_percentile_year': {'min': 95, 'max': 96}, 'biblio': {'volume': '72', 'issue': '1', 'first_page': '82', 'last_page': '94'}, 'is_retracted': False, 'is_paratext': False, 'primary_topic': {'id': 'https://openalex.org/T12384', 'display_name': 'Customer churn and segmentation', 'score': 0.9995, 'subfield': {'id': 'https://openalex.org/subfields/1406', 'display_name': 'Marketing'}, 'field': {'id': 'https://openalex.org/fields/14', 'display_name': 'Business, Management and Accounting'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, 'topics': [{'id': 'https://openalex.org/T12384', 'display_name': 'Customer churn and segmentation', 'score': 0.9995, 'subfield': {'id': 'https://openalex.org/subfields/1406', 'display_name': 'Marketing'}, 'field': {'id': 'https://openalex.org/fields/14', 'display_name': 'Business, Management and Accounting'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, {'id': 'https://openalex.org/T10154', 'display_name': 'Customer Service Quality and Loyalty', 'score': 0.9993, 'subfield': {'id': 'https://openalex.org/subfields/1407', 'display_name': 'Organizational Behavior and Human Resource Management'}, 'field': {'id': 'https://openalex.org/fields/14', 'display_name': 'Business, Management and Accounting'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, {'id': 'https://openalex.org/T11161', 'display_name': 'Consumer Market Behavior and Pricing', 'score': 0.9911, 'subfield': {'id': 'https://openalex.org/subfields/1406', 'display_name': 'Marketing'}, 'field': {'id': 'https://openalex.org/fields/14', 'display_name': 'Business, Management and Accounting'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}], 'keywords': [], 'concepts': [{'id': 'https://openalex.org/C186027771', 'wikidata': 'https://www.wikidata.org/wiki/Q4008379', 'display_name': 'Valuation (finance)', 'level': 2, 'score': 0.62549037}, {'id': 'https://openalex.org/C2780378061', 'wikidata': 'https://www.wikidata.org/wiki/Q25351891', 'display_name': 'Service (business)', 'level': 2, 'score': 0.5889939}, {'id': 'https://openalex.org/C112758219', 'wikidata': 'https://www.wikidata.org/wiki/Q16038819', 'display_name': 'Duration (music)', 'level': 2, 'score': 0.5716349}, {'id': 'https://openalex.org/C144133560', 'wikidata': 'https://www.wikidata.org/wiki/Q4830453', 'display_name': 'Business', 'level': 0, 'score': 0.5692356}, {'id': 'https://openalex.org/C162853370', 'wikidata': 'https://www.wikidata.org/wiki/Q39809', 'display_name': 'Marketing', 'level': 1, 'score': 0.56852925}, {'id': 'https://openalex.org/C178300618', 'wikidata': 'https://www.wikidata.org/wiki/Q1898509', 'display_name': 'Extant taxon', 'level': 2, 'score': 0.41506487}, {'id': 'https://openalex.org/C142362112', 'wikidata': 'https://www.wikidata.org/wiki/Q735', 'display_name': 'Art', 'level': 0, 'score': 0.0}, {'id': 'https://openalex.org/C124952713', 'wikidata': 'https://www.wikidata.org/wiki/Q8242', 'display_name': 'Literature', 'level': 1, 'score': 0.0}, {'id': 'https://openalex.org/C10138342', 'wikidata': 'https://www.wikidata.org/wiki/Q43015', 'display_name': 'Finance', 'level': 1, 'score': 0.0}, {'id': 'https://openalex.org/C78458016', 'wikidata': 'https://www.wikidata.org/wiki/Q840400', 'display_name': 'Evolutionary biology', 'level': 1, 'score': 0.0}, {'id': 'https://openalex.org/C86803240', 'wikidata': 'https://www.wikidata.org/wiki/Q420', 'display_name': 'Biology', 'level': 0, 'score': 0.0}], 'mesh': [], 'locations_count': 1, 'locations': [{'is_oa': False, 'landing_page_url': 'https://doi.org/10.1509/jmkg.72.1.082', 'pdf_url': None, 'source': {'id': 'https://openalex.org/S142990027', 'display_name': 'Journal of Marketing', 'issn_l': '0022-2429', 'issn': ['0022-2429', '1547-7185'], 'is_oa': False, 'is_in_doaj': False, 'is_core': True, 'host_organization': 'https://openalex.org/P4310320017', 'host_organization_name': 'SAGE Publishing', 'host_organization_lineage': ['https://openalex.org/P4310320017'], 'host_organization_lineage_names': ['SAGE Publishing'], 'type': 'journal'}, 'license': None, 'license_id': None, 'version': None, 'is_accepted': False, 'is_published': False}], 'best_oa_location': None, 'sustainable_development_goals': [], 'grants': [], 'datasets': [], 'versions': [], 'referenced_works_count': 28, 'referenced_works': ['https://openalex.org/W1534608649', 'https://openalex.org/W1966523773', 'https://openalex.org/W1973849164', 'https://openalex.org/W1997223225', 'https://openalex.org/W2025348367', 'https://openalex.org/W2027617211', 'https://openalex.org/W2046835229', 'https://openalex.org/W2047860167', 'https://openalex.org/W2051901621', 'https://openalex.org/W2073551500', 'https://openalex.org/W2081774187', 'https://openalex.org/W2091297839', 'https://openalex.org/W2099043863', 'https://openalex.org/W2099358844', 'https://openalex.org/W2099926492', 'https://openalex.org/W2109018931', 'https://openalex.org/W2113542303', 'https://openalex.org/W2127624016', 'https://openalex.org/W2139921829', 'https://openalex.org/W2145251909', 'https://openalex.org/W2156957852', 'https://openalex.org/W2160551008', 'https://openalex.org/W3123614577', 'https://openalex.org/W3124321944', 'https://openalex.org/W4232654400', 'https://openalex.org/W4233423080', 'https://openalex.org/W4238483310', 'https://openalex.org/W4246909570'], 'related_works': ['https://openalex.org/W746329893', 'https://openalex.org/W4290948148', 'https://openalex.org/W4249944690', 'https://openalex.org/W4205872570', 'https://openalex.org/W414826439', 'https://openalex.org/W3016239368', 'https://openalex.org/W2402755139', 'https://openalex.org/W2353808877', 'https://openalex.org/W2348837382', 'https://openalex.org/W1530876234'], 'abstract_inverted_index': {'Service': [0], 'churn': [1, 30, 69, 151], 'and': [2, 18, 40, 70, 120, 192, 234], 'retention': [3, 93, 104, 172], 'rates': [4], 'remain': [5], 'central': [6], 'as': [7, 13, 35], 'constructs': [8], 'in': [9, 47, 94], 'marketing': [10, 236], 'activities,': [11, 39], 'such': [12, 34, 63], 'valuation': [14], 'of': [15, 103, 134, 163, 171, 185, 211], 'service': [16, 29, 68, 92, 150], 'subscribers': [17, 58], 'resource': [19, 231], 'allocation.': [20], 'Although': [21], 'extant': [22], 'approaches': [23], 'have': [24, 59], 'been': [25], 'proposed': [26], 'to': [27, 31, 86, 131, 147, 153, 197, 205, 241], 'relate': [28], 'external': [32], 'factors,': [33, 74], 'reported': [36], 'satisfaction,': [37], 'marketing-mix': [38], 'so': [41], 'on,': [42], 'managers': [43], 'often': [44], 'face': [45], 'situations': [46], 'which': [48, 57, 75], 'the': [49, 54, 72, 129, 143, 161, 168, 186, 208], 'only': [50], 'information': [51], 'available': [52], 'is': [53], 'duration': [55, 109, 193], 'for': [56, 78, 107], 'had': [60], 'service.': [61], 'In': [62, 183], 'cases,': [64], 'can': [65, 229], 'they': [66, 99, 127], 'forecast': [67, 148, 169], 'understand': [71, 206], 'contributing': [73], 'may': [76, 90], 'allow': [77], 'subsequent': [79], 'intervention?': [80], 'The': [81, 200], 'authors': [82, 201], 'propose': [83], 'a': [84, 95, 101, 139, 212, 242], 'framework': [85, 130], 'examine': [87], 'factors': [88], 'that': [89, 105, 226, 238], 'underlie': [91], 'contractual': [96], 'setting.': [97], 'Specifically,': [98], 'use': [100, 202], 'model': [102, 216, 223, 227], 'accounts': [106], '(1)': [108], 'dependence,': [110], '(2)': [111], 'promotional': [112, 164], 'effects,': [113, 119, 191], '(3)': [114], 'subscriber': [115], 'heterogeneity,': [116, 189], '(4)': [117], 'cross-cohort': [118, 176], '(5)': [121], 'calendar-time': [122, 190], 'effects': [123, 165, 177], '(e.g.,': [124], 'seasonality).': [125], 'Then,': [126], 'apply': [128], 'subscription': [132, 213], 'databases': [133], 'seven': [135, 159], 'services': [136], 'offered': [137], 'by': [138], 'telecommunications': [140], 'provider,': [141], 'mirroring': [142], 'format': [144], 'commonly': [145], 'used': [146], 'future': [149], '(and': [152], 'make': [154], 'managerial': [155], 'decisions).': [156], 'Across': [157], 'all': [158], 'services,': [160, 187], 'inclusion': [162], 'always': [166], 'improves': [167], 'accuracy': [170], 'behavior,': [173], 'whereas': [174], 'including': [175], 'does': [178], 'not': [179], 'significantly': [180], 'improve': [181], 'it.': [182], 'five': [184], 'customer': [188], 'dependence': [194], 'also': [195], 'contribute': [196], 'improved': [198], 'forecasts.': [199], 'these': [203], 'results': [204], 'how': [207], 'expected': [209], 'value': [210], 'differs': [214], 'across': [215, 222], 'specifications.': [217], 'They': [218], 'find': [219], 'considerable': [220], 'variation': [221], 'specifications,': [224], 'indicating': [225], 'misspecification': [228], 'affect': [230], 'allocation': [232], 'decisions': [233], 'other': [235], 'efforts': [237], 'are': [239], 'important': [240], 'firm.': [243]}, 'cited_by_api_url': 'https://api.openalex.org/works?filter=cites:W3122567902', 'counts_by_year': [{'year': 2024, 'cited_by_count': 1}, {'year': 2023, 'cited_by_count': 5}, {'year': 2022, 'cited_by_count': 1}, {'year': 2021, 'cited_by_count': 7}, {'year': 2020, 'cited_by_count': 5}, {'year': 2019, 'cited_by_count': 3}, {'year': 2018, 'cited_by_count': 7}, {'year': 2017, 'cited_by_count': 3}, {'year': 2016, 'cited_by_count': 5}, {'year': 2015, 'cited_by_count': 4}, {'year': 2014, 'cited_by_count': 2}, {'year': 2013, 'cited_by_count': 3}, {'year': 2012, 'cited_by_count': 1}], 'updated_date': '2024-12-12T01:30:35.395724', 'created_date': '2021-02-01'}