Get quick answers to your questions about the article from our AI researcher chatbot
{'id': 'https://openalex.org/W2997874777', 'doi': None, 'title': 'Content analysis on political advertising of the 17th presidential election: Focus on TV commercials', 'display_name': 'Content analysis on political advertising of the 17th presidential election: Focus on TV commercials', 'publication_year': 2008, 'publication_date': '2008-01-01', 'ids': {'openalex': 'https://openalex.org/W2997874777', 'mag': '2997874777'}, 'language': 'en', 'primary_location': {'is_oa': False, 'landing_page_url': 'https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART001263553', 'pdf_url': None, 'source': {'id': 'https://openalex.org/S4306517647', 'display_name': 'Korean Journal of Communication Studies', 'issn_l': None, 'issn': None, 'is_oa': False, 'is_in_doaj': False, 'is_core': False, 'host_organization': None, 'host_organization_name': None, 'host_organization_lineage': [], 'host_organization_lineage_names': [], 'type': 'journal'}, 'license': None, 'license_id': None, 'version': None, 'is_accepted': False, 'is_published': False}, 'type': 'article', 'type_crossref': 'journal-article', 'indexed_in': [], 'open_access': {'is_oa': False, 'oa_status': 'closed', 'oa_url': None, 'any_repository_has_fulltext': False}, 'authorships': [{'author_position': 'first', 'author': {'id': 'https://openalex.org/A5006061703', 'display_name': 'Heebok Lee', 'orcid': None}, 'institutions': [], 'countries': [], 'is_corresponding': True, 'raw_author_name': 'Lee Heebok', 'raw_affiliation_strings': [], 'affiliations': []}], 'institution_assertions': [], 'countries_distinct_count': 0, 'institutions_distinct_count': 0, 'corresponding_author_ids': ['https://openalex.org/A5006061703'], 'corresponding_institution_ids': [], 'apc_list': None, 'apc_paid': None, 'fwci': 0.0, 'has_fulltext': False, 'cited_by_count': 0, 'citation_normalized_percentile': {'value': 0.0, 'is_in_top_1_percent': False, 'is_in_top_10_percent': False}, 'cited_by_percentile_year': {'min': 0, 'max': 63}, 'biblio': {'volume': '16', 'issue': '2', 'first_page': '57', 'last_page': '76'}, 'is_retracted': False, 'is_paratext': False, 'primary_topic': {'id': 'https://openalex.org/T13303', 'display_name': 'Global Impact of Korean Popular Culture', 'score': 0.9647, 'subfield': {'id': 'https://openalex.org/subfields/3316', 'display_name': 'Cultural Studies'}, 'field': {'id': 'https://openalex.org/fields/33', 'display_name': 'Social Sciences'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, 'topics': [{'id': 'https://openalex.org/T13303', 'display_name': 'Global Impact of Korean Popular Culture', 'score': 0.9647, 'subfield': {'id': 'https://openalex.org/subfields/3316', 'display_name': 'Cultural Studies'}, 'field': {'id': 'https://openalex.org/fields/33', 'display_name': 'Social Sciences'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}], 'keywords': [{'id': 'https://openalex.org/keywords/political-advertising', 'display_name': 'Political advertising', 'score': 0.65371865}, {'id': 'https://openalex.org/keywords/presidential-election', 'display_name': 'Presidential election', 'score': 0.6328013}, {'id': 'https://openalex.org/keywords/television-advertising', 'display_name': 'Television advertising', 'score': 0.43016207}, {'id': 'https://openalex.org/keywords/media-globalization', 'display_name': 'media globalization', 'score': 0.42633}], 'concepts': [{'id': 'https://openalex.org/C192209626', 'wikidata': 'https://www.wikidata.org/wiki/Q190909', 'display_name': 'Focus (optics)', 'level': 2, 'score': 0.7062727}, {'id': 'https://openalex.org/C112698675', 'wikidata': 'https://www.wikidata.org/wiki/Q37038', 'display_name': 'Advertising', 'level': 1, 'score': 0.655751}, {'id': 'https://openalex.org/C2992104777', 'wikidata': 'https://www.wikidata.org/wiki/Q1815888', 'display_name': 'Political advertising', 'level': 3, 'score': 0.65371865}, {'id': 'https://openalex.org/C2776129789', 'wikidata': 'https://www.wikidata.org/wiki/Q858439', 'display_name': 'Presidential election', 'level': 3, 'score': 0.6328013}, {'id': 'https://openalex.org/C94625758', 'wikidata': 'https://www.wikidata.org/wiki/Q7163', 'display_name': 'Politics', 'level': 2, 'score': 0.6301141}, {'id': 'https://openalex.org/C17744445', 'wikidata': 'https://www.wikidata.org/wiki/Q36442', 'display_name': 'Political science', 'level': 0, 'score': 0.573332}, {'id': 'https://openalex.org/C197487636', 'wikidata': 'https://www.wikidata.org/wiki/Q49892', 'display_name': 'Presidential system', 'level': 3, 'score': 0.46454597}, {'id': 'https://openalex.org/C162446236', 'wikidata': 'https://www.wikidata.org/wiki/Q653137', 'display_name': 'Content analysis', 'level': 2, 'score': 0.43991652}, {'id': 'https://openalex.org/C2992153596', 'wikidata': 'https://www.wikidata.org/wiki/Q854995', 'display_name': 'Television advertising', 'level': 2, 'score': 0.43016207}, {'id': 'https://openalex.org/C144024400', 'wikidata': 'https://www.wikidata.org/wiki/Q21201', 'display_name': 'Sociology', 'level': 0, 'score': 0.21059918}, {'id': 'https://openalex.org/C144133560', 'wikidata': 'https://www.wikidata.org/wiki/Q4830453', 'display_name': 'Business', 'level': 0, 'score': 0.1748957}, {'id': 'https://openalex.org/C36289849', 'wikidata': 'https://www.wikidata.org/wiki/Q34749', 'display_name': 'Social science', 'level': 1, 'score': 0.119537234}, {'id': 'https://openalex.org/C199539241', 'wikidata': 'https://www.wikidata.org/wiki/Q7748', 'display_name': 'Law', 'level': 1, 'score': 0.09245345}, {'id': 'https://openalex.org/C121332964', 'wikidata': 'https://www.wikidata.org/wiki/Q413', 'display_name': 'Physics', 'level': 0, 'score': 0.0}, {'id': 'https://openalex.org/C120665830', 'wikidata': 'https://www.wikidata.org/wiki/Q14620', 'display_name': 'Optics', 'level': 1, 'score': 0.0}], 'mesh': [], 'locations_count': 1, 'locations': [{'is_oa': False, 'landing_page_url': 'https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART001263553', 'pdf_url': None, 'source': {'id': 'https://openalex.org/S4306517647', 'display_name': 'Korean Journal of Communication Studies', 'issn_l': None, 'issn': None, 'is_oa': False, 'is_in_doaj': False, 'is_core': False, 'host_organization': None, 'host_organization_name': None, 'host_organization_lineage': [], 'host_organization_lineage_names': [], 'type': 'journal'}, 'license': None, 'license_id': None, 'version': None, 'is_accepted': False, 'is_published': False}], 'best_oa_location': None, 'sustainable_development_goals': [], 'grants': [], 'datasets': [], 'versions': [], 'referenced_works_count': 0, 'referenced_works': [], 'related_works': ['https://openalex.org/W3170254499', 'https://openalex.org/W3125245236', 'https://openalex.org/W3040800049', 'https://openalex.org/W3019748013', 'https://openalex.org/W3004491197', 'https://openalex.org/W2992214026', 'https://openalex.org/W2971666867', 'https://openalex.org/W2954907328', 'https://openalex.org/W2941729186', 'https://openalex.org/W2902516546', 'https://openalex.org/W2894274077', 'https://openalex.org/W2743113498', 'https://openalex.org/W2626321211', 'https://openalex.org/W2613020098', 'https://openalex.org/W2611768776', 'https://openalex.org/W2600059401', 'https://openalex.org/W2544067340', 'https://openalex.org/W2381518284', 'https://openalex.org/W1968173336', 'https://openalex.org/W196068454'], 'abstract_inverted_index': None, 'cited_by_api_url': 'https://api.openalex.org/works?filter=cites:W2997874777', 'counts_by_year': [], 'updated_date': '2024-09-24T12:31:30.350492', 'created_date': '2020-01-10'}