Abstract: There are studied the Ways and methods used by libraries to attract users, including provision of services using the modern information and communication technologies (ICT), particularly remote, application of modifications of cultural and educational services, introduction to service sector of the new services, development of propaganda and promotion of reading. It is shown that the modern public libraries are characterized by the extension of library space and enhancement of the communicative environment. The article objective is to demonstrate the diversity of today’s library services, to systematize them, to draw attention to the ambiguity of the situation with the use of services, far from books, and other library resources.