Title: AudienceMaking: How the Media Create the Audience
Abstract:The Money Arrow - James S Ettema and D Charles Whitney An Introduction to Audiencemaking Victim, Consumer or Commodity? Models of the Audience in Communication Policy - James G Webster and Patricia F ...The Money Arrow - James S Ettema and D Charles Whitney An Introduction to Audiencemaking Victim, Consumer or Commodity? Models of the Audience in Communication Policy - James G Webster and Patricia F Phalen Producing Children's Television Programs - Ellen A Wartella Made-To-Order and Standardized Audiences - Peter V Miller Forms of Reality in Audience Measurement Power to the People (Meter) - Beth E Barnes and Lynne M Thomson Audience Measurement Technology and Media Specialization The Changing Infrastructure of Public Opinion - Susan Herbst and James R Beniger One-Way Flows and the Economics of Audiencemaking - Steven S Wildman The Stock Market as Audience - Paul M Hirsch and Tracy A Thompson The Impact of Public Ownership on Newspapers The Role of the Audience in the Production of Culture - Muriel Goldsman Cantor A Personal Research Retrospective Measured Markets and Unknown Audiences - Richard A Peterson Case Studies from the Production and Consumption of Music The Audience at Home - Marsha Siefert The Early Recording Industry and the Marketing of Musical Taste The Vaudeville Circuit - Robert W Synder A Prehistory of the Mass AudienceRead More
Publication Year: 1994
Publication Date: 1994-01-01
Language: en
Type: book
Access and Citation
Cited By Count: 184
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