Publication Information

{'id': 'https://openalex.org/W2547194909', 'doi': 'https://doi.org/10.1109/rict-icevt.2013.6741549', 'title': 'Targeted advertising optimization using vector space model for online behavior on news portal computational advertising case study: Harianjogja.com', 'display_name': 'Targeted advertising optimization using vector space model for online behavior on news portal computational advertising case study: Harianjogja.com', 'publication_year': 2013, 'publication_date': '2013-11-01', 'ids': {'openalex': 'https://openalex.org/W2547194909', 'doi': 'https://doi.org/10.1109/rict-icevt.2013.6741549', 'mag': '2547194909'}, 'language': 'en', 'primary_location': {'is_oa': False, 'landing_page_url': 'https://doi.org/10.1109/rict-icevt.2013.6741549', 'pdf_url': None, 'source': None, 'license': None, 'license_id': None, 'version': None, 'is_accepted': False, 'is_published': False}, 'type': 'article', 'type_crossref': 'proceedings-article', 'indexed_in': ['crossref'], 'open_access': {'is_oa': False, 'oa_status': 'closed', 'oa_url': None, 'any_repository_has_fulltext': False}, 'authorships': [{'author_position': 'first', 'author': {'id': 'https://openalex.org/A5057477826', 'display_name': 'Samuel Andi Kristyan', 'orcid': 'https://orcid.org/0000-0002-4140-4373'}, 'institutions': [{'id': 'https://openalex.org/I6358929', 'display_name': 'Informatics Institute of Technology', 'ror': 'https://ror.org/02366kp40', 'country_code': 'LK', 'type': 'education', 'lineage': ['https://openalex.org/I6358929']}, {'id': 'https://openalex.org/I134635517', 'display_name': 'Bandung Institute of Technology', 'ror': 'https://ror.org/00apj8t60', 'country_code': 'ID', 'type': 'education', 'lineage': ['https://openalex.org/I134635517']}], 'countries': ['ID', 'LK'], 'is_corresponding': False, 'raw_author_name': 'Samuel Andi Kristyan', 'raw_affiliation_strings': ['School of Electrical Engineering and Informatics, Bandung Institute of Technology (ITB)'], 'affiliations': [{'raw_affiliation_string': 'School of Electrical Engineering and Informatics, Bandung Institute of Technology (ITB)', 'institution_ids': ['https://openalex.org/I6358929', 'https://openalex.org/I134635517']}]}, {'author_position': 'middle', 'author': {'id': 'https://openalex.org/A5101944940', 'display_name': 'Suhardi Suhardi', 'orcid': 'https://orcid.org/0000-0003-2719-600X'}, 'institutions': [{'id': 'https://openalex.org/I6358929', 'display_name': 'Informatics Institute of Technology', 'ror': 'https://ror.org/02366kp40', 'country_code': 'LK', 'type': 'education', 'lineage': ['https://openalex.org/I6358929']}, {'id': 'https://openalex.org/I134635517', 'display_name': 'Bandung Institute of Technology', 'ror': 'https://ror.org/00apj8t60', 'country_code': 'ID', 'type': 'education', 'lineage': ['https://openalex.org/I134635517']}], 'countries': ['ID', 'LK'], 'is_corresponding': False, 'raw_author_name': 'None Suhardi', 'raw_affiliation_strings': ['School of Electrical Engineering and Informatics, Bandung Institute of Technology (ITB)'], 'affiliations': [{'raw_affiliation_string': 'School of Electrical Engineering and Informatics, Bandung Institute of Technology (ITB)', 'institution_ids': ['https://openalex.org/I6358929', 'https://openalex.org/I134635517']}]}, {'author_position': 'middle', 'author': {'id': 'https://openalex.org/A5110952801', 'display_name': 'Ir Albarda', 'orcid': None}, 'institutions': [{'id': 'https://openalex.org/I134635517', 'display_name': 'Bandung Institute of Technology', 'ror': 'https://ror.org/00apj8t60', 'country_code': 'ID', 'type': 'education', 'lineage': ['https://openalex.org/I134635517']}, {'id': 'https://openalex.org/I6358929', 'display_name': 'Informatics Institute of Technology', 'ror': 'https://ror.org/02366kp40', 'country_code': 'LK', 'type': 'education', 'lineage': ['https://openalex.org/I6358929']}], 'countries': ['ID', 'LK'], 'is_corresponding': False, 'raw_author_name': 'None Albarda', 'raw_affiliation_strings': ['School of Electrical Engineering and Informatics, Bandung Institute of Technology (ITB)'], 'affiliations': [{'raw_affiliation_string': 'School of Electrical Engineering and Informatics, Bandung Institute of Technology (ITB)', 'institution_ids': ['https://openalex.org/I134635517', 'https://openalex.org/I6358929']}]}, {'author_position': 'last', 'author': {'id': 'https://openalex.org/A5082502600', 'display_name': 'Budiman Dabarsyah', 'orcid': None}, 'institutions': [{'id': 'https://openalex.org/I6358929', 'display_name': 'Informatics Institute of Technology', 'ror': 'https://ror.org/02366kp40', 'country_code': 'LK', 'type': 'education', 'lineage': ['https://openalex.org/I6358929']}, {'id': 'https://openalex.org/I134635517', 'display_name': 'Bandung Institute of Technology', 'ror': 'https://ror.org/00apj8t60', 'country_code': 'ID', 'type': 'education', 'lineage': ['https://openalex.org/I134635517']}], 'countries': ['ID', 'LK'], 'is_corresponding': False, 'raw_author_name': 'Budiman Dabarsyah', 'raw_affiliation_strings': ['School of Electrical Engineering and Informatics, Bandung Institute of Technology (ITB)'], 'affiliations': [{'raw_affiliation_string': 'School of Electrical Engineering and Informatics, Bandung Institute of Technology (ITB)', 'institution_ids': ['https://openalex.org/I6358929', 'https://openalex.org/I134635517']}]}], 'institution_assertions': [], 'countries_distinct_count': 2, 'institutions_distinct_count': 2, 'corresponding_author_ids': [], 'corresponding_institution_ids': [], 'apc_list': None, 'apc_paid': None, 'fwci': 0.0, 'has_fulltext': True, 'fulltext_origin': 'ngrams', 'cited_by_count': 1, 'citation_normalized_percentile': {'value': 0.686809, 'is_in_top_1_percent': False, 'is_in_top_10_percent': False}, 'cited_by_percentile_year': {'min': 65, 'max': 72}, 'biblio': {'volume': None, 'issue': None, 'first_page': '1', 'last_page': '6'}, 'is_retracted': False, 'is_paratext': False, 'primary_topic': {'id': 'https://openalex.org/T10609', 'display_name': 'Digital Marketing and Social Media', 'score': 0.9662, 'subfield': {'id': 'https://openalex.org/subfields/3312', 'display_name': 'Sociology and Political Science'}, 'field': {'id': 'https://openalex.org/fields/33', 'display_name': 'Social Sciences'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, 'topics': [{'id': 'https://openalex.org/T10609', 'display_name': 'Digital Marketing and Social Media', 'score': 0.9662, 'subfield': {'id': 'https://openalex.org/subfields/3312', 'display_name': 'Sociology and Political Science'}, 'field': {'id': 'https://openalex.org/fields/33', 'display_name': 'Social Sciences'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, {'id': 'https://openalex.org/T10068', 'display_name': 'Technology Adoption and User Behaviour', 'score': 0.9248, 'subfield': {'id': 'https://openalex.org/subfields/1802', 'display_name': 'Information Systems and Management'}, 'field': {'id': 'https://openalex.org/fields/18', 'display_name': 'Decision Sciences'}, 'domain': {'id': 'https://openalex.org/domains/2', 'display_name': 'Social Sciences'}}, {'id': 'https://openalex.org/T14435', 'display_name': 'Information Retrieval and Data Mining', 'score': 0.9037, 'subfield': {'id': 'https://openalex.org/subfields/1710', 'display_name': 'Information Systems'}, 'field': {'id': 'https://openalex.org/fields/17', 'display_name': 'Computer Science'}, 'domain': {'id': 'https://openalex.org/domains/3', 'display_name': 'Physical Sciences'}}], 'keywords': [{'id': 'https://openalex.org/keywords/search-advertising', 'display_name': 'Search advertising', 'score': 0.7327147}, {'id': 'https://openalex.org/keywords/contextual-advertising', 'display_name': 'Contextual advertising', 'score': 0.66933334}, {'id': 'https://openalex.org/keywords/display-advertising', 'display_name': 'Display advertising', 'score': 0.660827}, {'id': 'https://openalex.org/keywords/targeted-advertising', 'display_name': 'Targeted advertising', 'score': 0.5279685}, {'id': 'https://openalex.org/keywords/advertising-campaign', 'display_name': 'Advertising campaign', 'score': 0.5120895}, {'id': 'https://openalex.org/keywords/advertising-research', 'display_name': 'Advertising research', 'score': 0.50740474}, {'id': 'https://openalex.org/keywords/informative-advertising', 'display_name': 'Informative advertising', 'score': 0.43023595}], 'concepts': [{'id': 'https://openalex.org/C512338625', 'wikidata': 'https://www.wikidata.org/wiki/Q624902', 'display_name': 'Online advertising', 'level': 3, 'score': 0.8015743}, {'id': 'https://openalex.org/C112698675', 'wikidata': 'https://www.wikidata.org/wiki/Q37038', 'display_name': 'Advertising', 'level': 1, 'score': 0.7896018}, {'id': 'https://openalex.org/C187687199', 'wikidata': 'https://www.wikidata.org/wiki/Q844880', 'display_name': 'Search advertising', 'level': 4, 'score': 0.7327147}, {'id': 'https://openalex.org/C70133500', 'wikidata': 'https://www.wikidata.org/wiki/Q1815904', 'display_name': 'Contextual advertising', 'level': 4, 'score': 0.66933334}, {'id': 'https://openalex.org/C2777999536', 'wikidata': 'https://www.wikidata.org/wiki/Q2399498', 'display_name': 'Display advertising', 'level': 4, 'score': 0.660827}, {'id': 'https://openalex.org/C2778572836', 'wikidata': 'https://www.wikidata.org/wiki/Q380933', 'display_name': 'Space (punctuation)', 'level': 2, 'score': 0.5852572}, {'id': 'https://openalex.org/C41008148', 'wikidata': 'https://www.wikidata.org/wiki/Q21198', 'display_name': 'Computer science', 'level': 0, 'score': 0.5532359}, {'id': 'https://openalex.org/C136764020', 'wikidata': 'https://www.wikidata.org/wiki/Q466', 'display_name': 'World Wide Web', 'level': 1, 'score': 0.54476565}, {'id': 'https://openalex.org/C2777459780', 'wikidata': 'https://www.wikidata.org/wiki/Q1628411', 'display_name': 'Targeted advertising', 'level': 2, 'score': 0.5279685}, {'id': 'https://openalex.org/C182306322', 'wikidata': 'https://www.wikidata.org/wiki/Q1779371', 'display_name': 'Order (exchange)', 'level': 2, 'score': 0.5276612}, {'id': 'https://openalex.org/C110350745', 'wikidata': 'https://www.wikidata.org/wiki/Q1761818', 'display_name': 'Advertising campaign', 'level': 2, 'score': 0.5120895}, {'id': 'https://openalex.org/C12718992', 'wikidata': 'https://www.wikidata.org/wiki/Q4686766', 'display_name': 'Advertising research', 'level': 2, 'score': 0.50740474}, {'id': 'https://openalex.org/C56408696', 'wikidata': 'https://www.wikidata.org/wiki/Q6980087', 'display_name': 'Native advertising', 'level': 4, 'score': 0.5048645}, {'id': 'https://openalex.org/C101336063', 'wikidata': 'https://www.wikidata.org/wiki/Q6031290', 'display_name': 'Informative advertising', 'level': 5, 'score': 0.43023595}, {'id': 'https://openalex.org/C110875604', 'wikidata': 'https://www.wikidata.org/wiki/Q75', 'display_name': 'The Internet', 'level': 2, 'score': 0.33020982}, {'id': 'https://openalex.org/C108827166', 'wikidata': 'https://www.wikidata.org/wiki/Q175975', 'display_name': 'Internet privacy', 'level': 1, 'score': 0.32107052}, {'id': 'https://openalex.org/C144133560', 'wikidata': 'https://www.wikidata.org/wiki/Q4830453', 'display_name': 'Business', 'level': 0, 'score': 0.2562943}, {'id': 'https://openalex.org/C111919701', 'wikidata': 'https://www.wikidata.org/wiki/Q9135', 'display_name': 'Operating system', 'level': 1, 'score': 0.0}, {'id': 'https://openalex.org/C10138342', 'wikidata': 'https://www.wikidata.org/wiki/Q43015', 'display_name': 'Finance', 'level': 1, 'score': 0.0}], 'mesh': [], 'locations_count': 1, 'locations': [{'is_oa': False, 'landing_page_url': 'https://doi.org/10.1109/rict-icevt.2013.6741549', 'pdf_url': None, 'source': None, 'license': None, 'license_id': None, 'version': None, 'is_accepted': False, 'is_published': False}], 'best_oa_location': None, 'sustainable_development_goals': [], 'grants': [], 'datasets': [], 'versions': [], 'referenced_works_count': 31, 'referenced_works': ['https://openalex.org/W1964802691', 'https://openalex.org/W1967766192', 'https://openalex.org/W1970210633', 'https://openalex.org/W1978394996', 'https://openalex.org/W1990964992', 'https://openalex.org/W1995667101', 'https://openalex.org/W1997305783', 'https://openalex.org/W1998239056', 'https://openalex.org/W2005046125', 'https://openalex.org/W2030602513', 'https://openalex.org/W2085799080', 'https://openalex.org/W2090883204', 'https://openalex.org/W2096963972', 'https://openalex.org/W2104921433', 'https://openalex.org/W2108892151', 'https://openalex.org/W2113095271', 'https://openalex.org/W2121672615', 'https://openalex.org/W2126960007', 'https://openalex.org/W2127945003', 'https://openalex.org/W2139953179', 'https://openalex.org/W2141022910', 'https://openalex.org/W2147236364', 'https://openalex.org/W2148569613', 'https://openalex.org/W2158635658', 'https://openalex.org/W2159741238', 'https://openalex.org/W2168345670', 'https://openalex.org/W2294062369', 'https://openalex.org/W2404977642', 'https://openalex.org/W3121929675', 'https://openalex.org/W3123653344', 'https://openalex.org/W3126019886'], 'related_works': ['https://openalex.org/W2569429894', 'https://openalex.org/W2371012911', 'https://openalex.org/W2346030802', 'https://openalex.org/W2334894004', 'https://openalex.org/W2187113926', 'https://openalex.org/W2145242324', 'https://openalex.org/W2101949473', 'https://openalex.org/W2019140366', 'https://openalex.org/W1969044815', 'https://openalex.org/W1551421219'], 'abstract_inverted_index': {'Targeted': [0], 'advertising': [1, 6, 20, 36, 110, 213], 'is': [2, 38, 88, 183], 'the': [3, 43, 64, 95, 104, 128, 140, 143, 146, 151, 155, 159, 164, 175, 187, 202], 'placement': [4], 'of': [5, 18, 46, 70, 77, 82, 97, 108, 166, 179, 189, 222], 'in': [7, 111, 116, 135, 192], 'order': [8, 193], 'to': [9, 57, 63, 94, 185, 194], 'reach': [10], 'much': [11], 'attraction': [12], 'as': [13, 50, 127], 'many': [14, 75, 124], 'users.': [15, 224], 'The': [16, 106], 'raise': [17], 'targeted': [19, 211], 'can': [21, 161], 'be': [22], 'gain': [23], 'by': [24, 74], 'using': [25], 'an': [26, 90], 'optimization': [27], 'on': [28, 103, 132, 154, 208], 'demography,': [29], 'geography,': [30], 'and': [31, 54, 139, 177], 'online': [32, 35, 44, 72, 212], 'behavior.': [33], 'While': [34], 'behavior': [37, 210], 'that': [39, 214], 'gather': [40], 'information': [41], 'about': [42], 'activities': [45], 'web': [47, 52, 65, 98, 167, 197, 223], 'users': [48, 71, 99, 168, 198], '(such': [49], 'visited': [51], 'user)': [53], 'use': [55], 'it': [56, 170, 182], 'display': [58, 130, 218], 'relevant': [59], 'ads': [60, 131, 219], 'or': [61], 'content': [62], 'user': [66], 'habits.': [67], 'Everyday,': [68], 'thousands': [69], 'treated': [73], 'kinds': [76], 'advertisement,': [78], 'but': [79], 'not': [80, 162, 172], 'all': [81, 133], 'them': [83], 'were': [84, 122], 'eye-catching.': [85], 'This': [86, 204], 'phenomenon': [87], 'playing': [89], 'important': [91], 'role': [92], 'related': [93], 'interest': [96], 'who': [100, 199], 'will': [101, 200, 206], 'click': [102], 'advertisement.': [105, 203], 'development': [107], 'computational': [109], 'Indonesia': [112], 'grew': [113], 'fastly,': [114], 'especially': [115], 'news': [117, 137, 147], 'portal': [118], 'online.': [119], 'However,': [120], 'there': [121], 'still': [123], 'problems': [125], 'such': [126], 'sameness': [129], 'topic': [134, 138, 148], 'some': [136], 'irrelevance': [141], 'between': [142], 'advertisement': [144, 153, 160, 190], 'with': [145, 174, 220], '(for': [149], 'example:': [150], 'stationary': [152], 'sport': [156], 'news).': [157], 'Consequently,': [158], 'attract': [163, 195], 'attention': [165], 'because': [169], 'does': [171], 'fit': [173], 'habits': [176, 221], 'intentions': [178], 'visitors.': [180], 'So,': [181], 'necessary': [184], 'optimize': [186], 'system': [188], 'showing': [191], 'more': [196], 'visit': [201], 'research': [205], 'focus': [207], 'optimizing': [209], 'aims': [215], 'at': [216], 'adjusting': [217]}, 'cited_by_api_url': 'https://api.openalex.org/works?filter=cites:W2547194909', 'counts_by_year': [{'year': 2022, 'cited_by_count': 1}], 'updated_date': '2024-12-24T11:57:26.911324', 'created_date': '2016-11-11'}