Title: Current Market Trends and Future Directions
Abstract: Probiotic products have been used worldwide and they are increasingly gaining popularity. Current trends in the consumption of probiotics are associated with increased levels of health-consciousness, and the availability of probiotics in the form of dietary supplements. Several companies have profited by marketing these products in different forms, with different purposes, and with recommendation for all ages. Important aspects in maintaining the viability and bioactivity of probiotic strains during processing and storage are also discussed in this chapter. The probiotic consumption by infants and the elderly has been supported by scientific evidences and represents a potential niche markets that are in developing and has led to the growth segment of probiotic products.
Publication Year: 2011
Publication Date: 2011-01-01
Language: en
Type: book-chapter
Indexed In: ['crossref']
Access and Citation
Cited By Count: 7
AI Researcher Chatbot
Get quick answers to your questions about the article from our AI researcher chatbot