Title: Research on Model of Network Public Opinion Propagation Considering Individual Differences
Abstract: A relationship network topology based on small world model is built firstly. Then a basic computer program way of network public opinion propagation model by designing individual's local interaction rules and introducing the influence of individual's psychology and mass media is proposed. Preliminary consideration is about the influence of individual differences in the process of the propagation of network public opinion and to strengthen or weaken the differences so that we can guide and control public opinion propagation, and thus provide beneficial exploration and thinking for quantitative research on network public opinion propagation.
Publication Year: 2012
Publication Date: 2012-05-11
Language: en
Type: article
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