Title: Effects of Strategic Planning on Organizational Growth. (A Case Study of Kenya Medical Research Institute, Kemri)
Abstract:This study's main objective was to determine the effects of strategic planning activities on organizational growth. Issues had been raised by employees that the planning process tended to be inflexibl...This study's main objective was to determine the effects of strategic planning activities on organizational growth. Issues had been raised by employees that the planning process tended to be inflexible and rigid since it operated in changing environment and poor adaptation to changing environment usually affected organization adversely. They perceived strategic planning process being unrealistic separated with actions which hindered growth, thus strategies not linked with actions. The Researcher in the study therefore sought to analyze the effects of strategic planning on organization growth. The specific objectives of the study was to establish the effect of setting objectives on organization growth ,to assess the effect of budgetary allocations on organization growth, to determine the effect of organization structure on organization growth and lastly to analyze the effect of performance review on organization growth. Descriptive research design was used which included questionnaires to be distributed and filled with various top managers, heads of department, middle level managers and general staff members of KEMRI. Target population in this research was Kenya Medical and Research Institute Management. The target population was divided into various management groups including Heads of departments, middle level managers and general staff members. Stratified random sampling method was used. The target population was two hundred employees. Stratified sampling method was used to draw the Sample size of 50 employees and data analyzed by use of Spss. The findings of the study revealed that strategic planning if well implemented in the organization is effective towards growth. Strategic planning was appropriate, suitable, and reasonable and accepted to the organization. It clearly indicated that strategic planning exist at KEMRI and helped the organization evaluate its business by identifying its long term goals, objectives, organized workforce, monitor performance and allocating resources thus enhancing performance in terms of growth. The researcher recommendations are that set objectives be clear, precise and measurable, organizations to seek more funds which should be directed to research instead of administration, create structures that enable individual teams deal with specifications, Performance review process should enable the actual performance be easily measured and reviewed and in future KEMRI should strive to attain ISO standards to support continuing improvement.Read More
Publication Year: 2015
Publication Date: 2015-01-01
Language: en
Type: article
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Cited By Count: 11
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