Title: Analysis on the Growth of Chinese Large-scale Retail Enterprises
Abstract:As the term of transient protection on China's accession to WTO comes to the end,many foreign retail enterprises have entered our retail markets,forming fierce competition between local and foreign re...As the term of transient protection on China's accession to WTO comes to the end,many foreign retail enterprises have entered our retail markets,forming fierce competition between local and foreign retail businesses.Only by growing quickly can Chinese retail enterprises seize the initiative.This article takes the top 100 Chinese retail enterprises for samples,analyzing characteristics of development of Chinese large-scale retail enterprises and factors that have an impact on their growth,proposing that the ultimate way of keeping fast growth is to foster core competence,especially,to carry out strategic positioning,chain operations,economies of scale,and to establish efficient distribution system and brand capital.Read More
Publication Year: 2007
Publication Date: 2007-01-01
Language: en
Type: article
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