Title: China's Agricultural Marketing Research in E-commerce Era
Abstract: E-commerce is the use of electronic means to conduct various kinds of business activities. The traditional business activities are of low degree of automation, high labor costs and low efficiency, therefore electronic commerce with the aid of computer technology could achieve high degree of automation in business activities. Agricultural electronic commerce has a very impressive prospect but the current situation can not be ignored. With electronic commerce being the NEXT business operation mode, agricultural enterprises or agricultural websites with the desire to enter industry agriculture electronic commerce must continue to explore and find a suitable electronic commerce operation mode for agricultural development, and create a new situation for the industry of agricultural electronic commerce.
Publication Year: 2014
Publication Date: 2014-01-01
Language: en
Type: article
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