Title: Application of Chinese Characters in Traditional Packaging Design
Abstract: It studied the unique word forms,a variety of aesthetic value,deep cultural implication of Chinese characters.Combined with the era demand of traditional packaging design,it discussed the important value of Chinese characters in the traditional packaging design creativity,and then analyzed the means of artistic expression,visual expression form and application ways of creative thinking of Chinese characters in the traditional packaging design.On this foundation,it put forward the Chinese characters as a kind of visual design elements,which is the primary visual expression method of cultural connotation for enriching traditional Chinese packaging design.
Publication Year: 2012
Publication Date: 2012-01-01
Language: en
Type: article
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