Title: Tourism Image Positioning of Luoji Mountain and Development Strategy
Abstract: Luoji mountain located in Liangshan prefecture of Sichuan province has very rich natural landscape and human landscape,moreover,the landscapes are highly plastic and with promising potential for tourism development.However,during past tourism development,no outstanding tourism image was developed.Based on research and analysis,the tourism of Luoji mountain was positioned as the sister of Emei mountain and wonderland of Yi ethnic people.It was suggested to adopt a series of strategies such as completing planning and management of scenic spot,publicizing tourism image,improving tourism industry chain,so as to promote tourism development of Luoji mountain.
Publication Year: 2009
Publication Date: 2009-01-01
Language: en
Type: article
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