Abstract: Competitive strategy is the core of strategic marketing. In the article, we studied the features and proper using conditions of various competitive strategies on the basis of analyzing their positions and influential factors. A simple guideline of choosing competitive strategy for enterprises is also given here.
Publication Year: 2000
Publication Date: 2000-01-01
Language: en
Type: article
Access and Citation
Cited By Count: 1
AI Researcher Chatbot
Get quick answers to your questions about the article from our AI researcher chatbot