Title: A Study on Demand and Price-related Revenue Sharing Contract in Retailer-Led Supply Chain
Abstract: In this paper,we take the retailer-led supply chain constituted by a manufacturer and a retailer as the research object to study the revenue sharing contract based on the situation when retail price affects demand. And we consider two situations: when it is oversupply,residual value losses and when it is in short supply,the retailer can add additional order. The results show that retailers can use their dominant position and higher decision-making power to control and guide the suppliers,and by appropriately designing the supplier contract,they can achieve the coordination of the retailer-led supply chain.
Publication Year: 2014
Publication Date: 2014-01-01
Language: en
Type: article
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Cited By Count: 1
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