Title: University Intangible Assets Management and Sustainable Development
Abstract:After an in-depth analysis has been made on university intangible assets types,characters and problems about intangible assets management in universities,six suggestions have been made to reinforce un...After an in-depth analysis has been made on university intangible assets types,characters and problems about intangible assets management in universities,six suggestions have been made to reinforce university sustainable development: to cultivate and develop university intangible assets;to operate and market university intangible assets;to transform and increase university intangible assets;to explore and create university intangible assets;to pervade and diffuse university intangible assets;and to uphold and maintain university intangible assets.Read More
Publication Year: 2007
Publication Date: 2007-01-01
Language: en
Type: article
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