Title: Looking for Beauty amid the Lonely-Advertisement Titles
Abstract: Advertisement, as a culture form of the daily life in modern society, has enormous expressing kinds, spreading-out sorts and purposes, which is rarely seen long before. The Lonely-heart advertisement is considered more fascinating, especially, the title of this kind of advertisement is much more sensational. This thesis mainly takes the title of the English lonely-heart advertisement from the aspect of stylistics, specifically analyzes about its forms, rhetoric methods;at the same time, owning to the foreign respective culture, history, value and so on, it forms the unique aesthetic view.
Publication Year: 2007
Publication Date: 2007-01-01
Language: en
Type: article
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