Title: SEVERAL KEY POINTS IN REAL ESTATE MARKETING OF CHINA UNDER THE NEW SITUATION
Abstract: The status and role of real estate marketing are increasingly prominent with the continuous development of the real estate market.This paper,combining with the characteristics of real estate market and current situation in China,analyzes the 4P theory and 4C theory and the 4R theory in marketing,and presents several key points in current real estate marketing of China.
Publication Year: 2010
Publication Date: 2010-01-01
Language: en
Type: article
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