Title: Persuasive and Politeness Strategies in Chinese Foreign Trade
Abstract: During international trade negotiations Chinese salespersons tend to employ a variety of persuasive and politeness strat egies in marketing their products.Persuasion involves face-threatening acts (FTAs),thus politeness strategies which are applied to reduce face-threatening are combined with persuasive communication.This paper,taking Brown and Levinson’s model of po liteness as a reference,makes an analysis on politeness strategies used in persuasive communication of the salespersons.
Publication Year: 2013
Publication Date: 2013-01-01
Language: en
Type: article
Access and Citation
AI Researcher Chatbot
Get quick answers to your questions about the article from our AI researcher chatbot