Title: The Gamification of Mobile Communication among Young Smartphone Users in Seoul
Abstract: Drawing on the empirical findings, the present study discusses how mobile media and gaming practices are integrated with young people’s everyday lives in Seoul, Korea. In particular, the present study aims to critically examine mobile gaming as a social practice, by adopting the notion of “gamification”. The study has found that users coped with urban everyday life by appropriating mobile apps and thus engaging with the gamification of mobile communication. Various mobile games have become popular add-ons on smartphones and offered casual involvement in gaming in daily moments such as commuting, waiting, and eating times. Gamified communication practices may imply that smartphone-mediated communication redefines our world as the gameful world while urban space and agency constantly engage with gameplay. However, the seemingly gameful world that may empower certain casual gamers may conceal the hegemonic process in which mobile gamers are subject to existing power relations.
Publication Year: 2016
Publication Date: 2016-01-20
Language: en
Type: article
Indexed In: ['crossref']
Access and Citation
Cited By Count: 2
AI Researcher Chatbot
Get quick answers to your questions about the article from our AI researcher chatbot