Title: Variable Costs, Fixed Costs and Entry Deterrence
Abstract: R&D is used by firms to reduce different types of costs including variable production costs and fixed production costs. An incumbent monopolist and a potential entrant can adopt R&D to reduce their costs with bidirectional technological spilloversspillover from the incumbent to the entrant and from the entrant to the incumbent. Thereby, R&D that affects both variable production costs and fixed production costs has an impact on the profitability of entry. This paper models entry deterrence in the presence of cost reducing R&D. The paper will discuss R&D reducing variable costs and fixed costs. Then, in order to explore the decisions of entry deterrence and entry for an incumbent monopolist and a potential entrant, this paper will focus on two aspects of entry deterrence: fixed production costs as exogenous and fixed production costs as endogenous. Then the paper will focus on the fixed production costs as endogenous to build a model to analyze the strategic behavior of the incumbent.
Publication Year: 2015
Publication Date: 2015-08-31
Language: en
Type: article
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