Title: Study on Nonverbal Communication by Avatars and Pictograms
Abstract: This paper describes the design guideline of webs that use avatars and pictograms to promote nonverbal communication smoothly in a virtual space. The shops for clothes, consumer electronic, and furniture are constructed in the virtual space. The web sites using the avatar and the pictogram for shopping were examined. To investigate the usability, three kinds of the web layered structures were examined. The screen layout evaluation by the eyeball movement measurement was also carried out.