Title: A Comparative Analysis of Reference Price Models
Abstract: Journal Article A Comparative Analysis of Reference Price Models Get access Richard A. Briesch, Richard A. Briesch Search for other works by this author on: Oxford Academic PubMed Google Scholar Lakshman Krishnamurthi, Lakshman Krishnamurthi Search for other works by this author on: Oxford Academic PubMed Google Scholar Tridib Mazumdar, Tridib Mazumdar Search for other works by this author on: Oxford Academic PubMed Google Scholar S. P. Raj S. P. Raj Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 24, Issue 2, September 1997, Pages 202–214, https://doi.org/10.1086/209505 Published: 01 September 1997 Article history Received: 01 March 1996 Revision received: 01 December 1996 Published: 01 September 1997
Publication Year: 1997
Publication Date: 1997-09-01
Language: en
Type: article
Indexed In: ['crossref']
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Cited By Count: 465
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