Abstract: Purpose The purpose of this paper is to provide suggestions for communicating library needs and opportunities to prospective donors. Design/methodology/approach The paper discusses and gives examples of outreach communications that can inspire support. Findings The paper proposes that fundraising opportunities can be communicated and enhanced through a variety of methods. Originality/value The value of the paper is in its suggestions for promoting the library's needs and opportunities through external communication means.
Publication Year: 2009
Publication Date: 2009-11-27
Language: en
Type: article
Indexed In: ['crossref']
Access and Citation
Cited By Count: 5
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