Title: Strategic Management: An Integrated Approach
Abstract:Part I: INTRODUCTION TO STRATEGIC MANAGEMENT. 1. Strategic Leadership: Managing the Strategy-Making Process for Competitive Analysis. 2. External Analysis: The Identification of Opportunities and Thre...Part I: INTRODUCTION TO STRATEGIC MANAGEMENT. 1. Strategic Leadership: Managing the Strategy-Making Process for Competitive Analysis. 2. External Analysis: The Identification of Opportunities and Threats. Part II: THE NATURE OF COMPETITIVE ADVANTAGE. 3. Internal Analysis: Distinctive Competencies, Competitive Advantage, and Profitability. 4. Building Competitive Advantage Through Functional-Level Strategy. Part III: STRATEGIES. 5. Building Competitive Advantage Through Business-Level Strategy. 6. Business-Level Strategy and the Industry Environment. 7. Strategy and Technology. 8. Strategy in the Global Environment. 9. Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing. 10. Corporate-Level Strategy: Related and Unrelated Diversification. Part IV: IMPLEMENTING STRATEGY. 11. Corporate Performance, Governance, and Business Ethics. 12. Implementing Strategy in Companies that Compete in a Single Industry. 13. Implementing Strategy in Companies that Compete Across Industries and Countries. Part V: CASES IN STRATEGIC MANAGEMENT.Read More
Publication Year: 1989
Publication Date: 1989-01-01
Language: en
Type: book
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Cited By Count: 840
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