Title: Supporting Internationalisation through Languages and Culture in the Twenty-First-Century University
Abstract: Contents: Mark Orme: The 'Business Case' for Internationalisation - Elspeth Jones: Culture Change and Exchanging Culture: The Role of Languages in Internationalisation - Paul Reid: Embedding Internationalisation within the Ethos and Practice of University Teaching - Tricia Coverdale-Jones: Internationalisation in an International Context - Delia A. Jackson/Silke Engelbart: Is Sex a Laughing Matter? An Intercultural Perspective on Advertising - Sarah Ishmael/Robert Kasza: Critical Reflections on the Impact of Events to Promote Language-Learning Awareness among Secondary School Students: Are We Doing Enough? - Lu Liu/Sarah Sibley: How to Enhance International and Domestic Students' Interaction? A Case Study of the Design and Development of an International Business Module - Elzbieta Muskat-Tabakowska: Internationalisation: Teaching Grammars, Teaching Cultures - Petra Bagley: Promoting Cross-Cultural Understanding through Literature: How Turkish Tea Found its Way into German Fiction - Ellie Dunn: The Translator as Intercultural Mediator: Applications for Translated Graphic Novels in the Language-Learning Classroom - Sofia Anysiadou/Robert Kasza: The Worldwise Language Advantage Programme: Using Rosetta Stone to Promote and Enhance Language-Learning Awareness among University Students and the Wider Community.
Publication Year: 2015
Publication Date: 2015-01-01
Language: en
Type: book
Indexed In: ['crossref']
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